Domain Authority (DA) and Page Authority (PA) are two of the most important SEO metrics. They both indicate how authoritative a website or web page is in Google’s eyes. The higher your DA and PA, the more likely you are to rank high in search results.
All about Domain Authority
But what exactly is Domain Authority? And why do we need it? Simply put, Domain Authority is a metric that reflects a site’s overall ability to rank in search engines. Developed by Moz, DA assigns sites a score from 0-100 based on over 40 factors including links, age, content freshness, etc. The higher the score indicates stronger domain authority).
Factors relating DA
So while there isn’t one definitive answer as to whether increasing your site’s domain authority will directly result in an improvement of its organic rankings – as this also depends on various other factors such as competition for keywords – if you’re looking for any indication that you’re doing well with Search Engine Optimization (SEO), then improving your DA should be near the top of your list!
Page Authority functions similarly to Domain Authority but measures only pages rather than entire websites; giving marketers and website owners alike another valuable at their disposal when trying to improve their online
How to improve your domain authority?
Domain Authority can be improved in several ways, some of which are more difficult than others. Generally speaking, the best way to increase your DA is through on-page optimization and link building – both of which take time and effort. Now before you go further into DA Improvement, it is really necessary for you to understand that you need a checker like https://contconcord.com/domain-authority-checker by Contconcord, to plan your next step.
On-Page SEO for DA Improvement
On-page, optimization involves improving all aspects of a website that could be crawled by search engine spiders – including the title tags, Meta descriptions, header tags, image titles, ALT attributes, etc. While this may seem like a daunting task at first glance, there are many online tools and resources (such as Moz’s “Page Optimizer”) that can help make the process easier.
Link building is simply creating links from other websites back to yours; ideally, high authority sites with relevant content. Again, there are many different techniques you can use for link building (both white hat & black hat), but one thing remains constant: quality trumps quantity every time!